Samhayne
10-04-2011, 12:36 PM
http://www.spacetimestudios.com/images/misc/samhayne/mmorpglogo.jpg (http://www.mmorpg.com/showFeature.cfm/loadFeature/5642/Everyone-is-Going-F2P.html)
In a recent article on MMORPG.com, The Free Zone: Everyone is Going F2P (http://www.mmorpg.com/showFeature.cfm/loadFeature/5642/Everyone-is-Going-F2P.html) Spacetime Studios Director of Marketing, Fernando Blanco, weighed in about the future of the Free to Play (F2P) business model and MMO games. Here is a clip:
Also looking forward, Blanco expresses his belief that F2P and subscription can co-exist because they address different consumer preferences. "I like empowerment, and having the ability to choose how I want to patronize a game means a lot to me. For me, a subscription is a heavy commitment that represents a willingness to say I want to play this fun title for the foreseeable future and support it, its developers, and publishers. I also wish more games I subscribe to offered micro-transactions on some level. I believe they can all work together in a proper balance, especially for virtual world games, but it requires careful analysis and understanding of what players want from a game when they decide to pay."
[B]Click here to read the full article on MMORPG.com (http://www.mmorpg.com/showFeature.cfm/loadFeature/5642/Everyone-is-Going-F2P.html)
In a recent article on MMORPG.com, The Free Zone: Everyone is Going F2P (http://www.mmorpg.com/showFeature.cfm/loadFeature/5642/Everyone-is-Going-F2P.html) Spacetime Studios Director of Marketing, Fernando Blanco, weighed in about the future of the Free to Play (F2P) business model and MMO games. Here is a clip:
Also looking forward, Blanco expresses his belief that F2P and subscription can co-exist because they address different consumer preferences. "I like empowerment, and having the ability to choose how I want to patronize a game means a lot to me. For me, a subscription is a heavy commitment that represents a willingness to say I want to play this fun title for the foreseeable future and support it, its developers, and publishers. I also wish more games I subscribe to offered micro-transactions on some level. I believe they can all work together in a proper balance, especially for virtual world games, but it requires careful analysis and understanding of what players want from a game when they decide to pay."
[B]Click here to read the full article on MMORPG.com (http://www.mmorpg.com/showFeature.cfm/loadFeature/5642/Everyone-is-Going-F2P.html)