[QUESTION] Promoting Arcane Legends to the public

[Krystalteam]

Hello Friend & family! (And Gary)

I've been wondering this for a good moment. How can, or how will, or how is Arcane Legends being promoted to the public, to reel in more new players and grow the AL gaming community?

Do leave your thoughts below, and I'd really appreciate it if devs can, share their thoughts on this [emoji3]

Thanks!


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[Rehired]

You know what, I don’t think they do promote it. Most people that play are people that have played their older games or just stumbled upon the game. We should promote ourselves if it’ll help them, you know. This is honestly a great gaming company and I expect big things in the future. Just thinking about them having one of those offices in a tower with “Spacetime” written on the side when I drive by is amazing.

[YeaSheGamez]

The only advertising i have seen is in their other games.

Maybe they dont get enough money to buy advertisements..idk how its done lol just a thought..but then again they should be rich from our money so they should be able to. Im sure just 1 advertisement (maybe a Television Commercial) could bring thousands.

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[Krystalteam]

You know what, I don’t think they do promote it. Most people that play are people that have played their older games or just stumbled upon the game. We should promote ourselves if it’ll help them, you know. This is honestly a great gaming company and I expect big things in the future. Just thinking about them having one of those offices in a tower with “Spacetime” written on the side when I drive by is amazing.

Great idea you've got there [emoji3][emoji106]. Personally, what are a few ways you think we can promote to the general gaming public?


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[YeaSheGamez]

Is it legal to take it upon ourselves to advertise their game(s)?

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[Flamesofanger]

I think the best way and cheapest way to promote arcane legends is to make Arcane legend videos with crossovers with popular pop culture references and video games and

trending things and maybe.........even a gameplay review video of arcane legends?

I've already made a crossover of arcane legends with an other popular game. It's a mix of Arcane legends & the Phoenix Wright ace attorney franchise.

I'm working on more projects at the moment....alot of ingredients to gather first, then i'll bake em and serve to you guys.

Oh and incase you guys are curious, here's the crossover video i've crafted and i suggest you guys skip to the 7:52 timer of the video.

That's when the crossover begins.


https://www.youtube.com/watch?v=P2FYv9C_04Q&t=755s

[Healingleaves]

Some type of promotion would be great

[Krystalteam]

Great suggestions [emoji3][emoji106] let's find even more method of promoting this great game


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[PsychoNuke]

Don't worry they do it when its required. Pramotions are only required at the start of the projects, if you remember 2013/14 AL was trending. A lot of bloggers/content creator and magazines published about AL. And then all the stores (google/amazon/ios) promoted it as well. Now its on auto pilot, searching for "Best MMO" in app stores results in AL (you don't need anything else ;)).

[Azerothraven]

Don't worry they do it when its required. Pramotions are only required at the start of the projects, if you remember 2013/14 AL was trending. A lot of bloggers/content creator and magazines published about AL. And then all the stores (google/amazon/ios) promoted it as well. Now its on auto pilot, searching for "Best MMO" in app stores results in AL (you don't need anything else ;)).

wrong!
Every company goes through various stages.
Guess which stage is AL now?
166963

I think 1 is late 2012 to early 2013 when game was explored then
2 is 2013 when most people joined
Then game improved a lot and developed in 2014-2015 and was consolidated near the end (4) then it struggled through to 2016 and many players quit and 2017 it went really bad but now that STS has decided to pay attention to it, it has potential to become better.

I am not making this up. This is an actual graph from BBC

[Krystalteam]

wrong!
Every company goes through various stages.
Guess which stage is AL now?
166963

I think 1 is late 2012 to early 2013 when game was explored then
2 is 2013 when most people joined
Then game improved a lot and developed in 2014-2015 and was consolidated near the end (4) then it struggled through to 2016 and many players quit and 2017 it went really bad but now that STS has decided to pay attention to it, it has potential to become better.

I am not making this up. This is an actual graph from BBC

Let's put our faith in STS, and trust that they can steer AL towards rejuvenation


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[PsychoNuke]

wrong!
Every company goes through various stages.
Guess which stage is AL now?
166963

I think 1 is late 2012 to early 2013 when game was explored then
2 is 2013 when most people joined
Then game improved a lot and developed in 2014-2015 and was consolidated near the end (4) then it struggled through to 2016 and many players quit and 2017 it went really bad but now that STS has decided to pay attention to it, it has potential to become better.

I am not making this up. This is an actual graph from BBC

WRONG!
AL is a product not a company.
The image that you attached is called Butler Model, it is only applied to tourism. Know what you are talking about :)
Also, your assumptions to pin the marketing of the product to the model is pointless coz it does not apply to product life cycle.

[Azerothraven]

AL is a product not a company.
The image that you attached is called Butler Model, it is only applied to tourism. Know what you are talking about :)
Also, your assumptions to pin the marketing of the product to the model is wrong.

I am aware but I see al and the model working with AL.

To some extent AL is just like a place people come to visit and check it out and if they don’t like or get bored after so many times. It’s deleted but given the changes and improvements people can come back!


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[Rehired]

Great idea you've got there [emoji3][emoji106]. Personally, what are a few ways you think we can promote to the general gaming public?


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The most cost efficient would be YouTube ads. But they could probably have those ads that pop up on android screens when playing a game. They even had a tv ad for Star Legends back in the day. I don’t know the prices for this stuff though.

[PsychoNuke]

I am aware but I see al and the model working with AL.
The predefined models are there for a reason, they don't change on personal preferences. Read about product life cycle 1st before you jump into assumption.



To some extent AL is just like a place people come to visit and check it out and if they don’t like or get bored after so many times. It’s deleted but given the changes and improvements people can come back!
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huh? -_-
Sorry I cannot comprehend what you are trying to say here. I don't see how you can justify a model related to tourism to a mmo. And how does that apply to this thread which is about marketing of the product?

[Azerothraven]

The predefined models are there for a reason, they don't change on personal preferences. Read about product life cycle 1st before you jump into assumption.



huh? -_-
Sorry I cannot comprehend what you are trying to say here. I don't see how you can justify a model related to tourism to a mmo. And how does that apply to this thread which is about marketing of the product?

U don’t get what I am trying to say but it’s okay. Just let it go!


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[BaronB]

WRONG!
AL is a product not a company.
The image that you attached is called Butler Model, it is only applied to tourism. Know what you are talking about :)
Also, your assumptions to pin the marketing of the product to the model is pointless coz it does not apply to product life cycle.



Perspective.


AL - Might be a product of sorts... however so is Disney.

The butler model can actually be used and the reason being is AL it self tho a product as such its still a "virtual destination" of sorts... you can "vist" and interact within the game for free... of course there are products within the game for purchase but unless you actually delete your account your virtual pressence remains and availbe for you to visit anytime... and being a social game.. we all know for a fact there are people who log in simply to use AL as a virtual platform to meet up with a friend online an talk to them as opposed to having to run through the quests.

We create our virtual avatars and we visit a space in cyberspace known as Arlor...

Of course if the social aspect was to decline in game and people stopped logging on and "visiting"... game would inevitably die.

Doesnt matter how good a game is... if people arnt there to play it dies off..

Doesnt matter how good a theme park/tourist attraction is... if people arnt there it dies off..

"product
ˈprɒdʌkt/Submit
noun
1.
an article or substance that is manufactured or refined for sale."


Now thats definition of a product... and as farm as im aware unlike say call of duty... i dont need to make a one off payment to be able to play AL.... I can visit AL free and of course it has purchsable iteams but all optional.. bit like going to visit somewhere and not having to buy the souvenirs :3

Ironey of this all however ?


Even if you compared the Butler model and a product life cycle charts... they all pretty much the same... just the wordings different ^>^

Make love not war :3


1 <3

[Azerothraven]

Perspective.


AL - Might be a product of sorts... however so is Disney.

The butler model can actually be used and the reason being is AL it self tho a product as such its still a "virtual destination" of sorts... you can "vist" and interact within the game for free... of course there are products within the game for purchase but unless you actually delete your account your virtual pressence remains and availbe for you to visit anytime... and being a social game.. we all know for a fact there are people who log in simply to use AL as a virtual platform to meet up with a friend online an talk to them as opposed to having to run through the quests.

We create our virtual avatars and we visit a space in cyberspace known as Arlor...

Of course if the social aspect was to decline in game and people stopped logging on and "visiting"... game would inevitably die.

Doesnt matter how good a game is... if people arnt there to play it dies off..

Doesnt matter how good a theme park/tourist attraction is... if people arnt there it dies off..

"product
ˈprɒdʌkt/Submit
noun
1.
an article or substance that is manufactured or refined for sale."


Now thats definition of a product... and as farm as im aware unlike say call of duty... i dont need to make a one off payment to be able to play AL.... I can visit AL free and of course it has purchsable iteams but all optional.. bit like going to visit somewhere and not having to buy the souvenirs :3

Ironey of this all however ?


Even if you compared the Butler model and a product life cycle charts... they all pretty much the same... just the wordings different ^>^

Make love not war :3


1 <3

I tried explaining that but he doesn’t get it


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[PsychoNuke]

Perspective.

AL - Might be a product of sorts... however so is Disney.



Disney is a corporation. STS is a company. AL is a product. (no might be and or sorts :p).

You are however comparing Disney Land (theme park) to a MMO. That comparison is same as Azeroth's and it killed all possible logic. Trust me when I say this that there are no business perspectives that can except it :).

In layman term your example of perspective is this: "Apple and Orange are same because they can be sweet".
The only thing I can accept them about being same is that they are in same food group, i.e., fruit (Equivalent Business Category = Entertainment).
But being in the same group does not let them have same business and marketing strategies. (this thread was about marketing, in case you forgot hehe)

Don't get me wrong when I correct you guys, I intend no hate, but I want you guys to read about it before you make a cocktail out of terminologies and models. I don't want to give a long boring business management lecture here so lets finish this discussion ;).

One love bud <3

[Krystalteam]

Great ideas yall [emoji1] anyone else interested in pinning some of their thoughts? I'm all ears [emoji192]


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[PatD]

i think that the majority of people who start playing Arcane Legend in 2018, are people who search for a game in app store or google play, the other start playing because a friend tell them to do so, i dont think that putting AL Banner everywhere or making youtube video will change something imo. (youtube video can be good for actual user who use those videos as guide). But the most important is that when people make a search for this kind of games in app store or google play they see AL popup on top of list.

[Krystalteam]

My opinion is that Arcane Legends similar to Mobile Legends (for example), but it provides PVE modes (involving no direct competition between players), and also offers a comprehensive trading system.

So that separates AL from a good number of MMORPG games, given its considerably unique and appealing features.

So honestly, I believe with much advertising (banners on App Store or such), AL would be able to entice many, many, people, and, grow the community [emoji1]

Let's bring back the MMO awards for AL!


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