Spent some time thinking about this one.....
Bring in a system where high lvl ppl can help lower levels and get something for it, something like a sponsor system, idk how to do it but it, create something that can get old timers helping new guys. This will create game community and also help friendships to form in a multi level way. Also add more money sinks, the addition of gold loot destroyed the economy and it impossible for f2p to compare with p2p. Devs plz read this, love you bye!